Write & Promote Your Personal Book


Just about anybody could make an e-book—that’s top-of-the-line issues about them.

They’re additionally a brilliant accessible digital product to promote on-line as a result of they are often made on a small funds or an enormous funds.

The trick with ebooks is, that you must have one thing to jot down about. One thing that your viewers desires to know extra about that they need to get from you.

So in case you’re educated or skilled in a particular space, then you have already got a very good start line! However even in case you don’t assume you could have sufficient information or expertise on a subject to make and promote ebooks about it, don’t fear. There are nonetheless different choices and it’s nonetheless doable so that you can make ebooks and promote them on-line.

Able to get began? Let’s dive in.

Book Concepts: What Can Ebooks Be About?

Ebook Ideas What Can Ebooks Be About

The most effective half about making an e-book is that ebooks can primarily be about something. So long as there’s a demand for the subject the e-book is about, then it’s price creating!

Most individuals have sufficient expertise and information in a specific space that they’ll flip it into an e-book. You can also make an e-book a few matter associated to your job, your passion, and even in regards to the meals you wish to cook dinner or the workout routines you love to do. The chances are just about infinite.

Plus, you don’t even have to be an skilled or have any {qualifications} associated to your e-book’s matter to jot down and promote one. As long as you’re trustworthy together with your viewers and allow them to know up entrance that you just’re not an skilled and that your e-book is predicated purely by yourself opinions and/or experiences, you received’t be deceptive them.

So, these are some e-book concepts to get your thoughts going:

  • Write a information about examine ideas for individuals who be taught info the identical manner you do
  • Make an e-book filled with recipes from your loved ones or your tradition
  • Create a sequence of journey information ebooks about locations you’ve been with suggestions and sources
  • Create an e-book of worksheets that educators can use of their school rooms
  • Make an e-book with directions on methods to execute advanced code and web site growth
  • Make an e-book of printable video games or worksheets for adults or youngsters
  • Create an e-book information filled with ideas for rising all kinds of vegetation
  • Write an e-book information for restoring vintage furnishings
  • Promote digital novels appropriate for eReaders just like the Amazon Kindle or Kobo

These are just some concepts to begin off with—they may apply to you or they won’t, however they simply display how versatile e-book content material will be.

The subject of your e-book will be very area of interest—it doesn’t should be one thing that everybody would purchase—as a result of you possibly can attain a a lot bigger viewers since your product is principally out there worldwide. This lets you hone-in on a slim area of interest and also you’ll nonetheless have a big inhabitants to promote to.

Learn how to Make an Book

How to Write an Ebook

Let’s get into the nitty-gritty particulars of methods to really make an e-book.

There are two elements to creating an e-book: The content material of the e-book and the design of the e-book. Let’s look extra intently at each sections.

Learn how to Write Book Content material

There are a couple of methods you possibly can create the written content material in your e-book:

  • Write it Your self: Since your e-book will seemingly be about your experiences, expertise, or information, it is smart to jot down it your self! What’s higher for the reader than to get the data straight from the supply. It is a good possibility in case you a minimum of have some writing expertise and primary grammar and punctuation information. In spite of everything, you need your e-book to be as skilled as doable so some information of grammar and punctuation goes a good distance. For some assist, use Grammarly to catch errors you in any other case wouldn’t have observed.
  • Rent Writers: For those who aren’t a assured author otherwise you don’t have the time to jot down your e-book, rent a author! This manner you possibly can relay all the data you need them to cowl and so they can craft it right into a well-written e-book. You’ll find writers in so many various locations on-line, together with iWriter, Upwork, Fiverr, and FreeUp.
  • Compile Interviews, Analysis & Case Research: The content material of your e-book doesn’t at all times should be your personal writing—you possibly can mix content material from a number of totally different sources like interviews, analysis, case research, and even testimonials and quotes. You’ll should have the suitable permissions to incorporate any copyrighted work in your e-book and also you’ll additionally should correctly reference and cite any work that isn’t your personal, nevertheless, it will probably add a number of worth to your e-book to incorporate opinions, insights, and knowledge from different trade specialists.

A Notice on Copyright & Plagiarism

This final level brings us to an vital matter: Copyright and plagiarism.

When creating content material in your e-book (each written content material in addition to visible content material), it have to be created by you or you have to have the suitable permissions to function another person’s in your e-book, and/or you have to embody the correct citations so that you don’t plagiarise others’ works or infringe anybody’s copyright.

For those who’re unsure whether or not a piece is copyrighted or whether or not you want somebody’s permission to incorporate it in your e-book, err on the facet of warning and ask them for his or her permission anyhow. It’s higher to be secure than sorry.

We’re not certified authorized specialists so we will’t give any official recommendation on this matter, nevertheless, we propose that you just do your personal due diligence to make sure that your e-book isn’t plagiarizing the work of others and that it’s utterly unique to you. You possibly can run your written content material by a instrument like Copyscape to make sure that it doesn’t match with any present content material on the web, and likewise in case you do rent a author or use inventory photographs in your e-book, ensure you have the proper permissions to have the ability to use that work in a product that you just’re going to be promoting and ensure their work is unique and doesn’t plagiarize anybody else’s.

Learn how to Design an Book

There are additionally many various methods you possibly can design an e-book, both your self by utilizing several types of software program, or you possibly can rent knowledgeable to make one for you.

If you wish to make an e-book your self, you need to use these software program choices to truly design your e-book:

  • Canva: Canva is a very good possibility for newbies who don’t have a lot design expertise. They’ve plenty of totally different e-book templates to select from that you would be able to customise and add your personal unique content material into. For those who’re searching for a very fast method to get began with a software program that’s simple to get the dangle of, take a look at Canva.
  • Adobe Photoshop/InDesign/Illustrator: In case you have somewhat extra design expertise, you need to use Adobe Photoshop, InDesign, or Illustrator to create your e-book as an alternative! This selection requires information of the applications so you already know what to do and methods to do it, but it surely provides you much more freedom to create an e-book design utterly distinctive to you since you’ll be making it from scratch. For those who’re already acquainted with Adobe instruments, that is most likely a very good possibility for you. For those who don’t know the place to begin, you possibly can take a look at Photoshop, InDesign, or Illustrator courses on Skillshare.
  • Artistic Market: This selection is one of the best if you would like a combination between having the liberty to design a customized e-book whereas it additionally being simpler than making one utterly from scratch. On Artistic Market, you could find e-book templates that you would be able to customise in software program applications like Canva or Adobe InDesign so you possibly can plug your content material right into a template and transfer on. It makes it insanely easy but in addition very professional-looking so your e-book could have one of the best likelihood at success.
  • Use a Textual content Doc: Or, preserve it tremendous easy and simply make your e-book in a textual content doc. Most ebooks are PDF information anyhow (we talk about this extra within the “Learn how to Save Your Book” part down beneath) so in case you simply need to write your e-book in Phrase, Pages, or a Google Doc, then try this! It’s a pleasant expertise in your e-book reader to buy an e-book that’s been thoughtfully designed with photographs, illustrations, and different visible belongings, however finally in case your viewers desires to learn what it’s important to say, then give it to them in a plain textual content file. Do what works for you!

And at last, in case you don’t have the know-how or time to design your personal e-book, you possibly can at all times rent another person to do it for you! Discover e-book designers on freelance platforms like Upwork, Fiverr, or FreeUp to take the design technique of your fingers.

How A lot Does it Value to Make an Book?

How Much Does it Cost to Make an Ebook

The most effective half about ebooks is that they’re fairly cheap to make. You possibly can go all-out and rent writers and designers to create your e-book and even buy premium inventory photographs in case you wished, however you don’t should! There are such a lot of sources on the market that may assist you to cobble collectively a very professional-looking e-book with out having to pay rather a lot to take action.

It’s due to this that ebooks are literally a very nice budget-friendly ecommerce product. For those who’re beginning a enterprise on a funds and want a cheap product to make, ebooks could be a actually good possibility! For those who actually need to, you can also make an e-book with out spending any cash.

However when you have a funds to make your e-book merchandise, these are among the prices that may come up:

  • Hiring Writers: On platforms like Upwork, it prices round $20-$40 per hour to rent a author, generally even $125 per hour.
  • Hiring Designers: Hiring a designer on a platform like Upwork to make an e-book for you possibly can price anyplace from $35-$65 per hour.
  • Paying for Software program: If you wish to make your personal e-book, you’ll seemingly want software program like Canva (can be utilized without cost, however to entry all options you’ll want a Professional account which begins at $9.95 per 30 days) or Adobe Photoshop, InDesign, or Illustrator (every price $20.99 per 30 days, or select the $52.99 per 30 days plan to entry all Adobe apps).
  • Buying Templates: To create your e-book from a template, Artistic Market affords a variety of choices, with most costing about $16-$40 for a business license. Be sure you buy the proper license although primarily based on what number of ebooks you intend to promote.
  • Buying Inventory Images: So as to add inventory photographs to your e-book, you should purchase them from a wide range of totally different sources like Artistic Market or any of those listed in our 200+ Graphic Design Sources article. A single photograph can price anyplace from $2-$10 or extra, and a bundle of photographs can price round $20-$40 or extra. Once more, ensure you buy the proper licensing possibility.
  • Outsourcing Customized Graphic Design: To get customized photographs or illustrations made by a graphic designer, you’re taking a look at anyplace from $20-$60 per hour.

Learn how to Format Your Book

Whereas all ebooks can be totally different relying on their matter and content material, most ebooks have an identical formatting construction like this:

  • They begin with a canopy web page
  • Adopted by an introduction web page
  • Adopted by the Desk of Contents
  • Then they embody the e-book’s content material, separated into chapters
  • And at last, they finish with a concluding web page
  • Someplace at first or finish, they often even have a authorized web page detailing any related phrases and/or copyright utilization warnings

Your Book Doesn’t Simply Need to Be an Book: What to Embody in Your Book

How to Create an Ebook Step by Step

When most individuals consider an e-book, they consider it being an all-text doc that the person reads off their digital machine. The principle benefit with ebooks, nevertheless, is that they’re a lot extra versatile than bodily books as a result of you possibly can add different digital belongings to them! They don’t simply should be made up of written content material, they are often made up of all kinds of different content material, too.

Make your e-book as enjoyable, attention-grabbing, informative, interactive, useful, and interesting as doable by including:

  • Worksheets: Particularly in case your e-book is instructional otherwise you need it to be interactive—embody worksheets! You can also make your personal worksheets or discover worksheet templates on Artistic Market.
  • Video Content material: You possibly can add movies to your ebooks! Or a minimum of, you possibly can hyperlink out to video sources that your readers would possibly discover useful.
  • Hyperlinks: Embody hyperlinks to sources that your readers have to find out about, or to sources that can assist amplify their studying expertise.
  • Pictures: Don’t overlook so as to add photographs to your e-book as an instance it and make it attention-grabbing in your customers! Create your personal, buy photographs from Artistic Market, or rent a designer to make photographs for you.
  • Quotes: If it’s related, add quotes to your e-book! It enhances it, illustrates it, and might preserve your readers in the proper mind set.
  • Name-to-Motion Buttons: And at last, don’t overlook so as to add call-to-action buttons to encourage your readers to take additional motion. Normally, call-to-action buttons carry customers to a product web page if you would like them to make a purchase order out of your web site, however your calls-to-action may additionally encourage customers to enroll to your e-mail record, take a look at your new merchandise, comply with you in your social channels, be a part of your group’s group, or anything. Simply attempt to prolong the person’s expertise previous your e-book and into your gross sales funnel so that they keep in your ecosystem.

Learn how to Save Ebooks

The file kind you save your e-book as is vital as a result of it can affect whether or not your e-book can be accessible to your readers.

There are some file varieties that may be accessed on many various units, nevertheless, some file varieties can solely be accessed on particular units. For instance, PDF and EPUB file varieties will be accessed on most units, nevertheless, different file varieties, just like the AZW file kind, are particularly made for ebooks printed on particular eReaders.

For a extra in-depth take a look at all of the totally different file varieties that ebooks will be printed as and which publishing platforms these ebooks are suitable with, take a look at the Comparability of E-Guide Codecs Wikipedia web page.

That being mentioned, these are the preferred e-book file varieties to get began with:

  • PDF: This is among the most typical and simply recognizable file varieties and it’s superb for ebooks as a result of it’s suitable with many various publishing platforms and it’s not editable by the customers that obtain it (until you reserve it as an editable PDF, which might be helpful for digital worksheets, for example). Most software program decisions that you would be able to make your e-book on (like Canva or Adobe) ought to provide the possibility to save lots of your e-book as a PDF or you need to use e-book software program converters on-line.
  • EPUB: This file kind was made particularly for ebooks, and it’s generally used as a result of it’s suitable with so many various publishing platforms. Because the Comparability of E-Guide Codecs Wikipedia web page says, this file kind will be learn by the Kobo eReader, BlackBerry units, Apple Books, the Google Play Books app, Barnes & Noble Nook, Sony Reader, Adobe Digital Editions, FBReader, PocketBook eReader, the Mozilla Firefox add-on EPUBReader, and lots of different studying apps. To save lots of your e-book as an EPUB file kind, you need to use e-book software program converters on-line.
  • iBooks: That is the optimum file kind to make use of in case you’re promoting an e-book on Apple’s Books library, but it surely’s not suitable with every other publishing platform, so if you wish to promote your e-book elsewhere then this isn’t the file kind to go for. It can save you your e-book as an iBooks file kind with the free iBooks Writer e-book software program.
  • AZW/AZW3/KF8/KFX: These are all file kind choices which might be suitable with Amazon eReaders just like the Kindle and Kindle Fireplace. These file varieties are solely suitable with the Amazon e-book publishing platform, so that they’re not helpful for every other platform. To save lots of your e-book in these codecs, you could find e-book software program converters on-line.

To see a helpful chart detailing which eReader helps which file varieties, take a look at the Comparability of E-Guide Codecs Wikipedia web page.

Book Publishing Platforms: How & The place to Promote Ebooks

Where to Sell Ebooks Online

When you write an e-book and have it able to publish, you want someplace to promote it! There are a couple of totally different choices for the place to promote an e-book on-line, so we’ll cowl the commonest ones. You possibly can promote your e-book by one in every of these strategies or all of them—it’s completely as much as you!

Promote Ebooks on Your Personal On-line Web site

A extremely widespread possibility, particularly for ecommerce entrepreneurs, is to promote their e-book on their very own web site.

You possibly can arrange a web-based retailer with Shopify (Shopify Evaluate) and use their Digital Downloads app so your clients should buy and obtain your e-book, or you possibly can make a easy touchdown web page on Carrd (Carrd Evaluate) and embody a call-to-action button to buy the e-book after which e-mail the client a hyperlink to obtain it. Or, you possibly can even arrange a WordPress web site and use a plugin like Simple Digital Downloads so clients should buy and obtain your e-book.

There are many choices, however promoting your e-book by yourself web site provides you full management over your product and model, and direct contact together with your clients. The principle draw back is that you just’ll should get site visitors to your web site your self, which will be tough in case you haven’t constructed up an viewers already.

Promote Ebooks on Amazon Kindle Books

Publishing on the Amazon Kindle is free and it provides you entry to Amazon’s large user-base which makes it simpler to get site visitors and clients to your e-book.

It’s vital to notice that the EPUB file kind just isn’t suitable with Amazon Kindles—the first file varieties are AZW, AZW3, KF8, and KFX. To be taught extra about self-publishing on the Amazon Kindle, take a look at the Amazon Kindle Direct Publishing web page.

Promote Ebooks on Apple Books (previously iBooks)

Apple’s principal hub for digital books is Apple Books, and you may self-publish your ebooks on their platform as nicely. Head over to their Promote Your Books web page to submit your e-book.

The first file varieties supported on Apple Books are EPUB (which will be created with Apple Pages) or iBooks.

Promote Ebooks on Google Play Books App

The Google Play Books app is accessible on each Android and iOS units, and the EPUB file kind is suitable with it. You possibly can self-publish your e-book on their platform fairly simply, nevertheless, you have to be positioned in a rustic that they assist for “vendor sign-ups.” Head over to their Learn how to Promote a Guide on Google Play: A Guidelines web page to be taught extra.

Promote Ebooks on Barnes & Noble Nook

The eReader for one in every of USA’s largest bookstores, self-publishing on the Barnes & Noble Nook can also be fairly easy. Each the PDF and EPUB file varieties are suitable with this publishing platform. Head over to their Self-Publishing for eBooks and Print Books web page to be taught extra.

Promote Ebooks on Rakuten Kobo

Publishing on the Kobo eReader can also be a easy course of, and so they additionally assist PDF and EPUB file varieties. The Kobo Writing Life web page has all the small print that you must find out about self-publishing and promoting your ebooks there.

Promote Ebooks on Podia

For those who’re searching for a fully-supported method to promote your ebooks downloads on-line then utilizing a platform like Podia is an effective possibility. They make it simple so that you can arrange your personal web site and so they’re made particularly for people or groups that promote digital belongings like programs, memberships, and downloads so that they’re optimized for these sorts of merchandise.

If you wish to promote a full course of ebooks or need customers to buy month-to-month or yearly memberships to entry your ebooks, then Podia is a good alternative. For those who simply need to provide one-time-purchase e-book downloads with out having to fret about establishing and sustaining the backend a part of your web site, then Podia helps relieve a few of that work as nicely.

Learn how to Value Your Book Merchandise

How to Price Ebooks

Determining the pricing for digital e-book merchandise is similar to how you’d determine the pricing for bodily merchandise: Take the prices to make the product under consideration (like labor and artistic belongings), plus your working prices (like your ecommerce platform), plus a markup (so that you earn a revenue).

However, the principle distinction between pricing digital merchandise and bodily merchandise is that with digital merchandise, you solely should incur the prices as soon as to then have a product you possibly can promote time and again. So which means that your pricing methods may also differ from bodily product pricing methods

Finally, the excellent news with digital merchandise is that your product prices and working prices are often a lot decrease than they’d be in case you had been making bodily merchandise, so that they don’t eat into your revenue margins as a lot. Because of this you could have the power to cost your ebooks competitively whereas nonetheless bringing in a worthwhile revenue!

Nevertheless it’s additionally vital to take the market worth of your e-book into consideration as nicely. For those who’re creating an e-book about your chosen matter, you’re seemingly very educated about it, have a number of expertise, or you could have a singular ability set that not many others have. This places you able to cost at a extra premium charge than in case you didn’t possess any type of particular necessities. In case your viewers values your information and expertise, they’ll pay the worth to have entry to it, so don’t promote your self brief.

To assist decide the pricing in your e-book merchandise, take these elements into consideration:

  • How A lot it Prices to Make Your Book: You need to a minimum of cowl the prices of constructing your e-book, so add up every thing together with the price of writers, artistic belongings like graphics, illustrations, inventory photographs, and so forth. plus any designers you employed to make your e-book or the templates you bought.
  • How A lot it Prices to Run Your Website: Don’t overlook to additionally consider the month-to-month or yearly working prices you incur to run your enterprise, together with your ecommerce platform’s charges, any apps you employ to run your retailer, the software program you subscribe to make your ebooks, and even the individuals you rent like customer support brokers.
  • How A lot Revenue You Wish to Make: After you’ve calculated all the prices it’s important to cowl, think about the quantity of revenue you need to earn on every product to maintain your enterprise rising and to get you paid.
  • How A lot Your Rivals Cost: Additionally consider how a lot your rivals cost for his or her merchandise. This can provide you an concept of what your pricing is like and the way a lot shoppers are keen to pay. For those who don’t know the place to even begin together with your pricing, trying out rivals’ costs is an effective place to begin.
  • How A lot Your Viewers Would Be Prepared to Pay: Your viewers goes to be the one buying your product, in spite of everything! So take into consideration how a lot they’d really be keen to pay to entry your information and experience.

Since pricing ebooks is much like pricing bodily merchandise however somewhat bit totally different, you would possibly need to undertake a competition-based pricing technique, a project-based pricing technique, a premium pricing technique, or perhaps a value-based pricing technique reasonably than merely only a cost-plus pricing technique. All of those methods are coated on this Pricing Technique Information by HubSpot. Of their article, they counsel that costs for digital merchandise, “replicate your model, trade, and total worth of your product.”


For those who wished to make an e-book and promote ebooks on-line however weren’t positive how, we hope this text has demystified the method for you.

To recap, listed below are the steps to make an e-book:

  • Determine what you need your e-book to be about
  • Determine if you wish to write it or rent others to jot down it
  • Write your e-book content material
  • Design your e-book visuals, or rent a designer
  • Format your e-book in an organized manner
  • Ensure that so as to add multimedia to your e-book to maintain it attention-grabbing and useful
  • Save your e-book in an e-book format (often PDF or EPUB)
  • Determine the place you need to promote your ebooks
  • Value your e-book merchandise accordingly
  • Promote your ebooks!

Making an e-book will be as easy or advanced as you need it to be, and you may create one with a really small funds or a really beneficiant funds—it’s all as much as you!

Suppose you could have sufficient information and expertise to make and promote your personal ebooks? Give it a attempt!


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